Innovating on a Classic Design – Salvation Army Red Kettle

Salvation Army is receiving fewer donations each year as their iconic red kettles become less relevant to a population moving away from analog money.

Altitude created a low cost digital kettle that provides donors the option for analog or digital payment. Altitude designers drew inspiration from the iconic red kettle, making a modern kettle that integrates seamlessly into Salvation Army’s current work flow and nods to its historic look. Collaborating with Pillar, Altitude created a kettle design with a full software solution that would be ready-to-go from day one.

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